by admin | Oct 2, 2021 | Branding
Reading Time: 4 minutes What’s in a name? That which we call a rose by any other name would smell as sweet.- Shakespeare, Romeo and Juliet – A brand is everyone’s business. If you’re an entrepreneur or even on small scale, building your own...
by admin | Jun 14, 2021 | Branding
Reading Time: 3 minutes Let’s start with the obvious – first impressions matter. You make your first impression in the first seven seconds of meeting someone new. Unfortunately for your brand, it takes 0.05 seconds for someone to form an opinion of your...
by admin | Jun 14, 2021 | Branding
Reading Time: 5 minutes In the past, to achieve success, all companies needed to do was create a great product or quality service. Now that’s changed. The modern customer is looking for genuine and transparent experiences from the brands they choose. Not only do...
by admin | Jun 14, 2021 | Branding
Reading Time: 6 minutes So you’ve done it. You’ve taken your first step in launching your brand. How do you turn this new brand of yours into the go-to destination for your target customers? When it comes to brand identity, we’re talking about how...
