by admin | Jun 10, 2020 | Branding
The terms “brand” and logo” are often used interchangeably. But though a logo can be the symbol of a business, it is not the entirety of a brand. In fact, creating a logo is just one small step toward developing a strong brand identity. With...
by admin | May 7, 2020 | Branding
What separates you from the rest of the competition? Companies like Nike and Adidas have one important thing in common: a strong brand. Iconic brands like those have become so generic that their terms used for products in their market. If a baby needs changing, do you...
